The Growing Influence of online training on businesses


Businesses have had training programmes implemented in to their workflows for a great number of years – even before the big interweb was invented.

Training is important for companies and employees alike:

  • to ensure staff are up to scratch,
  • staff meet set goals, objectives and performance targets,
  • the quality of service is always met, and
  • that the company is making the most return on investment ('ROI') in their employees.

Until recently, training has primarily been delivered in the classroom by either sending staff to an outsourced training provider or by drafting in an expert to give a lecture to a classroom of staff. The traditional classroom based training method takes staff away from their desk to learn about the latest processes and has the ultimate aim of – hopefully – improving knowledge and performance.

However training delivered in this way has often meant staff productivity can actually decline and the business can experience higher costs when sending staff on external training courses.

But the most important consideration is: do staff benefit from a classroom environment?

It's well known that individuals learn in various ways and absorb information through 3 different forms; listening, seeing and doing.

Most classroom training providers do not deliver training courses that cover these 3 forms of learning meaning not every staff member is able to fully benefit from their training. Research actually suggests that 1 out of 3 people don't benefit at all from training in a classroom environment.

Where businesses have implemented online training initiatives, these problems have been addressed.

Online training is a relatively new concept with organisations adopting the process into their workflows more regularly and encouraging staff to take advantage of training online. The benefits of online training and continued learning are apparent almost straight away, with businesses and staff seeing an instant improvement in engagement, productivity and knowledge expansion.

One of the great things about online training and learning is that the 3 different forms of learning can be addressed all in one delivery method. There's no need to incur expensive costs to tailor courses to a specific user group to ensure they learn effectively – anyone and everyone can learn the same knowledge and engage all at the same time.


There's also the benefit of continuity in learning. Classroom training can fluctuate in the quality of information provided and could skip certain topics each time, meaning some staff will have a different level of understanding compared to others.

Learning materials such as online resources, quizzes and example videos can be updated much quicker than physical materials used in classroom training. This also allows employees to benefit from up-to-date information.

In summary, cloud-based training is improving the quality of knowledge within organisations and encouraging businesses to adopt training as a regular workflow item.

The key benefit to organisations is the flexibility of employees' learning and the lack of extra expenses – staff can learn at their desk or in their own time and organisations don't have to pay additional expenses for updates to course materials, travel or subsistence.

The future of learning is online and businesses are being influenced to adopt the process.

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